Enterprise #Gamification - The Gen Y Factor

Yesterday we released our latest white paper, “Enterprise Gamification - The Gen Y Factor”. It discusses the characteristics from games that are important for businesses to understand - particularly for Gen Y, but applicable to everyone, and then walks through 3 case studies including Microsoft’s Ribbon Hero 2, SAP’s Community Network, and Nitro for Salesforce.

The emergence of Generation Y as a demographic force is driving dramatic change in education, technology, media, and most critically, at work. Today Gen Y makes up 25% of the workforce. These new entrants expect even more from their work experience than their Gen X and Baby Boomer counterparts making it imperative that businesses understand the unique characteristics of this group, and how to motivate them.

How can employers re-define their employee engagement and salesforce motivation programs to reach across generations and deliver the type of support that benefits all groups?

Gamification is the key.

Learn how gamification can be used to motivate teams, engage channel partners and make connected workers more productive.

Click here to get your free copy of Enterprise Gamification.

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  1. bunchball posted this